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Kill the Beast!

Kill the Beast

A charitable event brand developed and an initial launch happy hour for the American Cancer Society Cancer Action Network (ACS CAN).

Once upon a time there was a brave little boy who was diagnosed with Neuroblastoma, a form of infancy and childhood cancer. He called cancer the beast. He thought that if he was tough enough, he could defeat the beast, so when he would go to chemo, he would dress as a pirate and he’d go in and hold up his play sword and say”KILL THE BEAST!” The little boy fought many battles in the war on cancer, but in the end he was no match for the beast. Kill The Beast will take up the fight for our little hero and for all Americans who have fought the beast!

Event Produced by Boehm Communications, Kill the Beast, LLC, and the American Cancer Society Cancer Action Network (ACS CAN)

The American Cancer Society Cancer Action Network (ACS CAN) is the advocacy affiliate of the American Cancer Society that educates Congress and lobbies on behalf of cancer patients and survivors at the federal, state and local levels. It depends on memberships and donations to fund its campaigns.
To learn more about ACS CAN, become a volunteer or join the movement to defeat the beast, please visit www.acscan.org.