Portfolio

Appraiser911

Planned and project managed the national multi-functional, programming-intensive, site development. Managed SEO, PR strategy, sales department in VA and CA, Direct Mail, E-mail Strategy, Newsletter, Print Media, Automated Referral Processing, and PPC. Launch strategy yielded more than 75 customers overnight, met revenue and growth goals, brand became one of the industry leaders prior to changes in housing regulations, installed lead generation process and CRM that accrued over 100,000 contacts.